TRACKING + ANALYTICS

FULL TRACKING & NET PROFIT DASHBOARD SETUP FOR CLARITY

Connect your tracking before trusting the numbers.

Build a clearer measurement foundation across Shopify, Google, Meta and Microsoft Clarity.

I will review the existing setup, configure the agreed tracking and create a dashboard that brings revenue, advertising costs and estimated profit into a more useful view.
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1+
Years Building

Brands
1%
Shopify Stores
Focus
1+
Shopify Brands
Partner
1+
Services Across

Shopify Growth
WHY THE SOLID GUIDE?

Hi there! I’m Rishabh.

I’m an authorized Shopify Partner and the person behind The Solid Guide. I have spent more than 12 years building businesses, making mistakes, and learning what happens when time and money go toward the wrong problem.

I look at the full picture before suggesting the next step. I explain my reasoning, respect your priorities and take responsibility for the work we agree on.
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WHAT YOU RECEIVE

Nine deliverables for clearer performance measurement.

A connected system for understanding customer activity, advertising performance and estimated profit.
1

TRACKING + ACCOUNT AUDIT

I review the agreed Shopify, analytics and advertising accounts to identify missing, duplicated or incorrectly connected tracking.
2

SHOPIFY CUSTOMER EVENTS REVIEW

I review the available customer events, connected application pixels and suitable privacy settings inside Shopify.
3

GOOGLE ANALYTICS 4 SETUP

I create or connect the appropriate GA4 property and configure the supported Shopify ecommerce measurement.
4

GOOGLE ADS CONVERSION TRACKING

I connect and review suitable Google Ads conversion actions so the advertising account can receive supported purchase data.
5

META PIXEL + CONVERSIONS API

I connect or improve the supported Meta Pixel and Conversions API setup through the appropriate Shopify integration.
6

MICROSOFT CLARITY SETUP

I create or connect Microsoft Clarity so you can examine suitable visitor recordings, interactions and behaviour patterns.
7

CAMPAIGN + SOURCE NAMING SYSTEM

I provide a clear UTM and campaign-naming structure for identifying suitable marketing sources more consistently.
8

COST + PROFIT INPUT MODEL

I organize the agreed product costs, shipping, payment fees, refunds, advertising spend and other available variable-cost information.
9

ESTIMATED PROFIT DASHBOARD

I build the agreed dashboard, test the available data connections and provide a completed setup and usage summary.
SCOPE NOTE :
The dashboard provides an estimated profit view based on the data and costs available to it. It is not an accounting, taxation or audited financial system.
Some costs may require manual updates. Paid connectors, subscriptions, unsupported custom integrations and tracking platforms outside the agreed scope are not included.

FIND OUT WHAT YOUR SHOPIFY STORE NEEDS FIRST

Begin with the ₹999 audit. I’ll review your shopify storefront, show you what deserves attention first and give you a priority checklist so you can choose your next step with confidence.
WHAT THIS WORK CREATES

Stop making decisions from disconnected numbers.

Revenue alone does not explain whether your advertising, products and customer journey are producing useful business outcomes.
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WHERE I WILL FOCUS

I will organize the numbers around useful decisions.

  • EVENTS + ACCOUNT OWNERSHIP — Are the correct business accounts connected and receiving the suitable customer events?
  • DUPLICATION + DATA QUALITY — Are duplicate or conflicting setups making important actions appear more than once?
  • REVENUE + COST INPUTS — Are the available sales, advertising and variable-cost figures organized consistently?
  • REPORTING + INTERPRETATION — Can you understand what each number represents and where important limitations may exist?
FREQUENTLY ASKED QUESTIONS

Everything to understand before getting started.

WHICH PLATFORMS ARE INCLUDED?

The standard scope covers Shopify, Google Analytics 4, Google Ads, Meta and Microsoft Clarity, together with the agreed estimated-profit dashboard.

WILL EVERY PLATFORM SHOW THE SAME NUMBERS?

No. Platforms can report differently because of attribution methods, reporting windows, consent, data processing and other technical limitations.

IS THE PROFIT FIGURE COMPLETELY ACCURATE?

It is an estimate based on the available revenue and cost information. Missing or incorrect product costs, fees, refunds, shipping or advertising spend will affect the result.

WHAT INFORMATION DO I NEED TO PROVIDE?

You need to provide suitable account access and accurate information about product costs, shipping, payment fees, refunds and other agreed variable expenses.

ARE PAID DASHBOARD TOOLS OR CONNECTORS INCLUDED?

No. If the agreed system requires a paid application, connector or subscription, you must approve and purchase it separately.

CAN YOU RECOVER DATA THAT WAS NEVER TRACKED?

No. I can use accessible historical information already recorded by the connected platforms, but missing past events cannot normally be recreated.

READY TO BUILD CLEARER TRACKING?

Understand performance beyond orders and advertising reports.
Connect your essential Shopify measurement tools and receive a clearer dashboard for revenue, advertising costs and estimated profit.
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