CONVERSION + PERFORMANCE

STORE AUDIT & CONVERSION RATE OPTIMISATION FOR GROWTH

Build a clearer path from visit to purchase.

I review your Shopify customer journey, find the friction affecting buying decisions and implement the strongest agreed improvements within the service scope.

This service is for stores receiving visitors but losing too many shoppers before checkout or payment.
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1+
Years Building

Brands
1%
Shopify Stores
Focus
1+
Shopify Brands
Partner
1+
Services Across

Shopify Growth
WHY THE SOLID GUIDE?

Hi there! I’m Rishabh.

I’m an authorized Shopify Partner and the person behind The Solid Guide. I have spent more than 12 years building businesses, making mistakes, and learning what happens when time and money go toward the wrong problem.

I look at the full picture before suggesting the next step. I explain my reasoning, respect your priorities and take responsibility for the work we agree on.
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WHAT YOU RECEIVE

Nine practical deliverables built around your store.

The work covers the important parts of your buying journey, from the first visit to the final purchase decision.
1

COMPLETE STORE CRO REVIEW

I examine the buying journey and document where visitors may face confusion, hesitation or unnecessary steps.
2

CONVERSION DATA REVIEW

I review available Shopify and analytics data to find drop-offs and patterns worth investigating.
3

MOBILE EXPERIENCE REVIEW

I check how key pages, menus, product details and buying actions work for shoppers on smaller screens.
4

HOMEPAGE CLARITY REVIEW

I assess whether your homepage explains what you sell, why it matters and where visitors should go next.
5

NAVIGATION + COLLECTION REVIEW

I examine menus and collections to find obstacles that make relevant products harder to discover.
6

PRODUCT PAGE DECISION REVIEW

I assess selected product pages for missing details, weak trust signals and reasons shoppers may hesitate.
7

CART + CHECKOUT JOURNEY REVIEW

I review the visible cart and checkout path to identify uncertainty or friction before a shopper pays.
8

TRUST + BUYING INFORMATION

I check how clearly your store answers questions about delivery, returns, payments and product credibility.
9

PRIORITIZED CRO ACTION PLAN

I deliver written findings and a ranked plan showing what I recommend addressing first, next and later.
SCOPE NOTE:
You receive an audit and prioritized recommendations, not implementation. Analysis of Shopify or behaviour data depends on access being provided and the data being available and reliable.

FIND OUT WHAT YOUR SHOPIFY STORE NEEDS FIRST

Begin with the ₹999 audit. I’ll review your shopify storefront, show you what deserves attention first and give you a priority checklist so you can choose your next step with confidence.
WHAT THIS WORK CHANGES

Make the buying journey clearer at every step.

The purpose is to remove avoidable friction and create a stronger foundation for purchasing decisions.
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WHERE I WILL FOCUS

I will examine the journey from arrival to purchase.

  • FIRST IMPRESSION + OFFER — Can new visitors quickly understand what you sell, why it matters and where they should go next?
  • NAVIGATION + PRODUCT DISCOVERY — Can shoppers find suitable products without confusion or unnecessary searching?
  • PRODUCT PAGE + BUYING DECISION — Do product pages answer important questions and give shoppers enough confidence to continue?
  • CART + MOBILE JOURNEY — Does the journey remain clear, credible and easy to complete across smaller screens?
FREQUENTLY ASKED QUESTIONS

Everything to understand before getting started.

How is this different from the ₹999 Store Review?

The ₹999 review is a focused look at your public desktop storefront with a 15-minute video. This service examines the desktop and mobile buying journey in greater depth, considers available performance data and provides detailed findings with a prioritized action plan.

Which parts of my store will you audit?

I examine important parts of the customer journey, including the homepage, navigation, collections, selected product pages, mobile experience, cart and visible checkout path. I focus the findings on issues that appear most relevant to your store.

Will you review my analytics and customer behaviour?

Yes, where useful data and access are available. I may review Shopify reports, Google Analytics or behaviour tools you already use. If tracking is missing or unreliable, I’ll explain that limitation and base my findings on the evidence I can assess.

Will you implement the recommendations?

No. This service gives you an audit, written findings and a prioritized action plan. It does not include editing your theme, product pages, apps or other parts of the store. Implementation is covered by the separate CRO Audit + Implementation service.

What access and information will you need?

I’ll ask for your store URL, business goals, priority products and relevant Shopify or analytics access. The exact access depends on what is available and useful for the audit. Use official collaborator or user access; you never need to share passwords.

Can you guarantee a higher conversion rate?

No. The audit identifies likely sources of friction and recommends what to address first; it cannot guarantee a sales result. Conversion also depends on your traffic, products, pricing, offer and how the recommendations are implemented.

READY TO IMPROVE YOUR SHOPIFY STORE CONVERSIONS?

I will review your complete Shopify buying journey, identify the strongest conversion opportunities and implement the agreed improvements in your store.
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